As businesses continue to grapple with rising expectations from their digital transformation initiatives enterprise platform integration (EPI) is now an increasingly crucial strategy to ensure successful outcomes. Platform integration helps enhance the scalability and efficiency of multiple channels while opening up the possibility of accessing new technologies that will further enhance the competitive edge of the […]
Monthly Archives: January 2023
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BigCommerce stores are increasingly using data science to tailor the user experience of their customers, including personalized ads tailored to individual preferences. This strategy not only increases conversion rates and revenue but also improves customer engagement. In this blog post, we’ll be exploring why some BigCommerce stores choose to group their customers together in order […]